AIPM Questions

[Product Manager - Customer Strategy]

• What is one project you’ve worked on that best demonstrates your ability to drive user growth or engagement? (Please describe your role, the project goals, the challenges you faced, and the measurable outcome.)✱
• Have you worked on improving customer journeys or funnels (e.g., registration, onboarding, activation, or retention)? (Please provide a specific example, including what data or insights you used and what impact it had.)✱
• Describe how you’ve used analytics or user behaviour data (e.g., Google Analytics, Mixpanel, Amplitude, etc.) to inform product decisions. (Please include what you learned and how it influenced your next steps.)